Right Turn: Singing his way to (science) fame

Author: Stacey Johnson, 11/24/17

Happy Thanksgiving to our American family, friends and colleagues. It may feel like 2017 didn’t offer quite as much to be thankful for on a global level, but there was one uplifting international event that rocked our world.

Despacito.

On January 12, 2017, Universal Music Latin released “Despacito” and its music video. According to reliable sources, the video is the most watched of all time, with more than three billion* views. (Click here to read how well it has done in other categories.) The remix introduced in April, featuring Justin Bieber, recently won him his second Grammy and his first Latin Grammy.

With so much air time, Despacito was bound to become an earworm and fodder for parodies. If you haven’t seen the three Italian men in a car mocking Despacito, you need to right now.

Another Despacito parody that you must watch is A Capella Science explaining evolutionary biology to the music of Despacito. The effort that must have gone into writing the lyrics is worthy of its own Science Grammy. With just under one million views, let’s help Montreal physicist Tim Blais’ version become an earworm (although how you’d remember the lyrics, I don’t know.)

Bravo!

 

 

*4,377,988,826 views as of this writing

Our regular feature, Right Turn, appears every Friday and we invite you to submit your own blog to info(at)ccrm.ca. We encourage you to be creative and use the right (!) side of your brain. We dare you to make us laugh! Right Turn features cartoons, photos, videos and other content to amuse, educate and encourage discussion.

As always, we welcome your feedback in the comment section.

 

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Stacey Johnson

Stacey Johnson

For almost 20 years, Stacey has been providing strategic communications counsel to government, corporate, technology and health organizations. Prior to that, Stacey was at the CTV Television Network, first as a researcher, then as a story producer for “Goldhawk Fights Back,” a special ombudsman segment that aired weekly on the National News and Canada AM. Before joining CCRM as the Director, Communications and Marketing, Stacey was the Director of Communications for the Canadian Arthritis Network. Stacey is editor of Signals. You can follow Stacey on Twitter @msstaceyerin.
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